博客來精選推薦Twain’s Brand- Humor in Contemporary American Culture
Twain’s Brand- Humor in Contemporary American Culture
Twain’s Brand- Humor in Contemporary American Culture 評價
網友滿意度:
要來讓自己熟悉另外學的第二語言
最快又最方便的做法就是閱讀了!!(個人經驗)
像這本 Twain’s Brand- Humor in Contemporary American Culture
就是我在研讀書籍~ 主因當然是因為類別喜歡啦~
而且難度來說~~ 還~~~算OK啦XD
所以推薦給獨立自主學外語的朋友們唷!
有喜歡趕快手刀搶購吧! 博客來e-coupon傳送門
台中水晶店Twain’s Brand- Humor in Contemporary American Culture
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商品訊息描述:
Samuel L. Clemens lost the 1882 lawsuit declaring his exclusive right to use "Mark Twain" as a commercial trademark, but he succeeded in the marketplace, where synergy among his comic journalism, live performances, authorship, and entrepreneurship made "Mark Twain" the premier national and international brand of American humor in his day. And so it remains in ours, because Mark Twain’s humor not only expressed views of self and society well ahead of its time, but also anticipated ways in which humor and culture coalesce in today’s postindustrial information economy--the global trade in media, performances, and other forms of intellectual property that began after the Civil War.In Twain’s Brand: Humor in Contemporary American Culture, Judith Yaross Lee traces four hallmarks of Twain’s humor that are especially significant today. Mark Twain’s invention of a stage persona comically conflated with his biographical self lives on in contemporary performances by Garrison Keillor, Margaret Cho, Jerry Seinfeld, and Jon Stewart. The postcolonial critique of Britain that underlies America’s nationalist tall tale tradition not only self-destructs in A Connecticut Yankee in King Arthur’s Court but also drives the critique of American Exceptionalism in Philip Roth’s literary satires. The semi-literate writing that gives Adventures of Huckleberry Finn its "vernacular vision"--wrapping cultural critique in ostensibly innocent transgressions and misunderstandings--has a counterpart in the apparently untutored drawing style and social critique seen in The Simpsons, Lynda Barry’s comics, and The Boondocks. And the humor business of recent decades depends on the same brand-name promotion, cross-media synergy, and copyright practices that Clemens pioneered and fought for a century ago. Twain’s Brand highlights the modern relationship among humor, commerce, and culture that were first exploited by Mark Twain.
商品訊息簡述:
- 作者: Lee, Judith Yaross
- 原文出版社:Univ Pr of Mississippi
- 出版日期:2014/09/01
- 語言:英文
Twain’s Brand- Humor in Contemporary American Culture